It all begins with an idea.
I brought all of my favourite kuih-muih to the UK.
Sue, The founder of Sueperlicious Bakery, she graduated with a Master’s in Business Administration from Cardiff University and has a Bachelor’s in Business Management majoring in Marketing Management from Segi University in Malaysia.
She built her career in business development for an event company working with customers around the globe in the Printing and Food and Beverage Industry, after doing this for a number of years, she realised that the food industry was for her.
She started Sueperlicious Bakery at the local farmers market in Cardiff selling her very own East meets West creations - Pandan Blondies, Malaysian Milk Tea Cupcakes along with some other traditional Malaysian kuih-muih like Sarawak Kek Lapis, Onde-Onde and Blueberry Cheese Tartlets in 2018.
Throughout the years, she has promoted the beauty and uniqueness of Malaysian food not only at the farmers market but through supper club and menu collaborations. In the year 2020 - Sueperlicious Bakery officially launched nationwide postal delivery throughout the UK. The opportunity to share her authentic and Malaysian inspired experimental products are her biggest goals.
Sueperlicious Bakery will keep creating delicious treats that incorporate with Malaysian flavours - the flavours that Sue grew up with.